Digital loyalty solution

Pilot development

Wafa makes loyalty configurable, measurable and true to each business.

A white-label digital loyalty infrastructure for businesses, currently in pilot development.

WAFA / PILOT
Brand
Program
Customer
W
In development

Product vision

One foundation, experiences shaped for each business.

Wafa is designed as a multi-tenant platform: each business can configure its program, rules, campaigns and expression while relying on shared infrastructure.

01

Configurable programs

Points, stamps, visits, benefits, referrals and campaigns adapted to the use case.

02

QR interactions

Simple journeys to identify, credit or engage a customer in a real-world context.

03

Merchant administration

A planned space to manage rules, campaigns, customers and program activity.

04

Customer & employee services

Distinct experiences for customers, operational teams and program owners.

05

Notifications

Infrastructure planned to orchestrate useful program-related messages.

06

Wallet-oriented experience

A vision for digital cards and mobile journeys. Apple Wallet and Google Wallet integrations are not presented as live.

07

White-label configuration

Configuration intended to adapt identity, language and rules to each business.

08

Multi-tenant infrastructure

Architecture designed to isolate and administer multiple businesses on a shared foundation.

Architecture

A relationship orchestrated end to end.

The infrastructure connects program configuration, front-line operations and the customer experience.

01Business configuration
02Program administration
03QR interaction
04Employee services
05Customer experience
06Notifications
WAFA / PILOT
Illustrative interface — no production data

Program overview

Members
Interactions
PilotStatus

Product transparency

What is true today

Wafa is in pilot development. The capabilities shown describe the intended vision and scope; availability will depend on validation phases. No wallet integration, certification or public customer data is presented as active.

NAS / CONTACT

Exploring a loyalty program?

Let’s discuss your model, customer journeys and the conditions for a focused pilot.

Call +212 655 066 604
Discuss a pilot